National Beauty Chain Gets Makeover

National beauty chain The Tanning and Beauty Clinic contacted our commercial copywriting specialists earlier this year for some professional help with promoting their new range of non surgical beauty treatments.

We were briefed to create a portfolio of scalable marketing copy which they could draw upon for their print publicity, press campaigns, email marketing or websites. Within this remit, we worked to create an aspirational body of copy that was warm and reassuring tone, which would inspire confidence in the product and create a desire in the reader.

With the help of our commercial copywriting skills, the new range of beauty treatments have proved to be very successful and to date have featured in many leading women’s magazines.